Blog
Straight answers about small business websites
What a website costs, what to ask before you hire anybody, and what belongs on a site for your trade. Written by the person who builds them, with the prices left in.
Pricing
What the Average Cost of Website Design Actually Buys You
What each price band gets you, and where the money actually goes.
8 min read
Pricing
Website Design Packages Pricing, With Real Numbers Attached
My full price list, what counts as a page, and what is deliberately left out.
8 min read
Hiring
The Questions to Ask Web Designer Candidates Before Paying
Nine questions, the answers to listen for, and the ones that should end the call.
8 min read
Getting started
Do I Need a Website? Some Businesses Honestly Do Not
When a profile and a phone number are genuinely enough, and when they stop being enough.
8 min read
Trades
Web Design for Plumbers That Gets You the Call
The thirty second version of your site that decides whether the phone rings.
8 min read
Trades
Web Design for HVAC Companies Built for 2am Calls
One site, two very different buyers, and the layout that serves both.
8 min read
Trades
Web Design for Contractors That Turns Photos Into Leads
Turning a camera roll into project pages that book work.
8 min read
Clinics
Web Design for Dentists Without the $500 Monthly Contract
What a practice site needs to book a first visit, and what it should cost once.
8 min read
Food and drink
Web Design for Restaurants That Fills Tables
The four things every visitor came for, and the extras that get in their way.
8 min read
Content
What $150 Buys From a Monthly Blog Writing Service
What a content retainer should include, what it should cost, and when to skip it.
8 min read